All contractors will have a bachelor’s degree in Communication Arts, Advertising, Digital Media, Journalism, Marketing, in related field, or equivalent practical experience specializing in content creation and management.
- Yes, has experience and working understanding of that skillset relevant to the years shown
- Some, exposure to the skillset but perhaps no solid working understanding
- No, probably has not had experience with that skillset
BEGINNER | JUNIOR | SENIOR | |
---|---|---|---|
Years of Experience as a Content Writer/Marketer, Copywriter, or similar role | 1 to 2 | 3 to 4 | 5+ |
Portfolio of published articles | |||
Familiarity with web publications | |||
Excellent and persuasive written and verbal communication skills, including idioms and current trends in slang and expressions | |||
Hands-on experience with Content Management Systems (e.g. WordPress) | |||
Familiarity with digital and email marketing, and web analytics | |||
Familiarity with SEO | |||
Proficiency in MS Office applications and Google Docs | |||
Strong interpersonal skills and willingness to communicate with clients, colleagues, and management | |||
Good time management and research skills, including prioritizing, scheduling, and adapting as necessary | |||
Strict adherence to the style guides of specific clients and their policies for publication | |||
Ease of grasp and familiarity with each client’s requirements and the company’s brand image, products, and services | |||
Tech-savviness with the ability to make complex, technical jargons easy-to-understand even for non-technical people | |||
Develop a consistent brand identity for specific clients and estalish their online presence while managing the content team | |||
Creativity and Leadership Skills |